Articles Tagged with trademarks

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AdobeStock_121073632-300x200Intellectual property, defined as “any product of the human intellect that the law protects from unauthorized use by others,” isn’t a modern concept. In fact, the United States Constitution, through the “Intellectual Property Clause,” protects the intellectual property rights of authors and inventors in the arts and sciences. It is from this clause that federal intellectual property law, including trademark, copyright, and patent protections, are derived.  A unique product of human intellect can be the basis of a copyright, trademark, or patent.

Categories of Intellectual Property

As is clear from the definition of intellectual property (“IP”), the law doesn’t protect all products of human intellect. Instead, federal and/or state laws protect the following types of intellectual property:

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Fotolia_106115248_Subscription_Monthly_M-2-300x237Intellectual property is a valuable asset for a business. When a company licenses its IP out to other businesses, it can gain a competitive advantage and also reap the benefits of a lucrative, passive revenue stream.

When dealing with IP, most business owners immediately think of patents.  Patents cover inventions including processes, machines, compositions of matter, designs, and plants.  However, patents are only one type of valuable IP.  There are other types of intellectual property that can be licensed out to increase your business’s revenue.  These include:

  • Trademarks, which protect company or product names, as well as corporate logos, slogans, and other promotional materials; and
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Palo Alto business owners are faced with heavy competition in the Silicon Valley, all of which are looking for the best practices, methods, and trade secrets. Some of a company’s most valuable assets can be found in your intellectual property. Each year intellectual property theft costs businesses billions of dollars. If you think your intellectual property might be at risk of being stolen or you can confirm it has been stolen, you need to act fast.

Different Types of Intellectual Property

In order to protect yourself from Intellectual Property theft, a business owner must first define what they need to protect. For example, if the business owners want to secure a method of a certain process, a formula specific to their company, or even lock down a logo and name to fight off competition, there will be different applicable forms of legal protection to consider and utilize. There are several forms of protection, some of them being:

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Many business owners do not hire an experienced attorney for several reasons. Some believe they cannot afford it and others may believe there is no need for a lawyer unless a legal conflict arises. However, it is much more resource-effective (time, energy, and money) to have the guidance of a skilled business lawyer from the very start. Doing so can avoid costly litigation in the first place and will allow you to focus on your business operations and not on a legal case. The following are only some examples of how hiring a business attorney can help to avoid litigation.

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Business contracts – Businesses involve many different kinds of contracts, whether they are with fellow owners, suppliers, clients, or any other party. You may not recognize that a particular contract has unfair or adverse provisions that may leave your business vulnerable to losses or liability. Every single contract you consider signing should be carefully drafted, reviewed, and negotiated by a knowledgeable lawyer to protect your interests and avoid legal liability.

Compliance with business laws – California has a great number of laws that are relevant to businesses, and compliance is essential to avoid costly fines or legal conflicts. Such laws can regulate business formation, licenses, permits, zoning, taxes, employees, and many other issues. As a business owner, it may be challenging for you to identify all relevant laws and to ensure that you comply with them. An experienced attorney will know what steps you need to take to comply with necessary laws.

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